GolinHarris Shines at the 2005 PRWeek Awards

GolinHarris shines at the PRWeek Awards in the U.S.

Every year PRWeek Magazine hosts an event to honor the best of the best in PR. This year GolinHarris truly shined at the US event, winning several of the most prestigious awards.
Three out of five finalists were honored with Campaign of the Year awards in their categories.

Most notable was "Global Campaign of the Year" for GolinHarris’ work with McDonald’s World Children’s Day. This was particularly significant because in many ways it acknowledges the efforts made as a firm over recent years to strengthen capabilities for providing outstanding client service on a truly international basis.

Another significant award was for "Employee Communications Campaign of the Year" for the US team’s work with Quest Diagnostics.

GolinHarris’ third major award was "Consumer Launch Campaign of the Year" for the Toyota Prius launch—an indication of GolinHarris’s commitment to bringing a high level of creativity and innovation as well as sound strategic thinking to client work.

Last year at the PR Awards Asia Pacific (equivalent to the PRWeek awards in the U.S.), GolinHarris in Taipei also won Campaign of the Year for their work with 3M Taiwan Ltd. Aldara™ "Seeking out the Hidden" campaign. The judges from the PRWeek Awards commended the winning program for its creativity.


Innovation, Integrity, Effectiveness: GolinHarris Named Finalist for 17 Sabre Awards

GolinHarris has a total of 17 finalists for the Sabre Awards

The Sabre Awards are designed to recognize superior achievements in branding and reputation. They focus on programs that demonstrate the highest standards of innovation, integrity and effectiveness across the world. In this year's competition, GolinHarris has stepped up to the plate and proven once again the firm’s superior excellence in public relations.

For the 2005 Sabre Awards, GolinHarris has been nominated as a finalist for a total of 17 client project award entries across the U.S. and Europe. Some of these client projects include: McDonald’s "World Children’s Day"; United Egg Producers "Defending Egg Producers from Attacks by Animal Activists"; Nintendo’s Youth Marketing Campaign "Marketing to Youth"; State Farm "Fiscally Fit Cities Program"; Quest Diagnostics "Creating Employee Ambassadors"; and Jack Morton "Olympics."

Winners for the international Sabres will be announced on May 18 in New York. The European Sabres will be announced on June 1 in Paris.

It’s also pleasing to announce that GolinHarris has already won a Bronze Sabre Award in the speechwriting category for Nintendo, as well as two Certificates of Excellence for the Bronze Sabres: FDOC Revitalizing Grapefruit in the website category, and Lowe’s Placement on MTV’s Newlyweds in the TV media placement category.


SC Johnson Selects GolinHarris as Global Public Affairs Agency of Record

SC Johnson, one of the world's leading manufacturers of household cleaning products and products for home storage, air care, personal care and insect control, has selected GolinHarris as its global public affairs agency of record.

The agency has been charged with providing public affairs and public relations counsel to support SC Johnson’s reputation as a company committed to quality products and consumer-driven innovation, in addition to supporting several of its key product brands worldwide.

According to Jane Hutterly, SC Johnson executive vice president, worldwide corporate and environmental affairs, "GolinHarris impressed us with their experience, depth and strategic approach to our business globally. We look forward to a long, successful and rewarding partnership with them."

"This is truly an exciting opportunity for GolinHarris," said Fred Cook, president and chief executive officer of GolinHarris. "We’re honored that this great company has selected us to be their partner in achieving their public relations goals around the world. We look forward to a wonderful relationship."

The global engagement for GolinHarris will be led out of Chicago by Ellen Ryan Mardiks, worldwide director, marketing and brand strategy practice, Scott Farrell, managing director of the Chicago office; the Asian engagement will be led by CT Hew, vice chairman, based in Hong Kong.


Tutankhamun and the Golden Age of the Pharaohs

GoinHarris has recreated "Tutmania" for the much-anticipated Tutankhamun Exhibition

In what is fast becoming the most anticipated museum exhibition of the century, King Tut’s treasures will return to the U.S. this year in June for the first time since 1979. The exhibit, touring four cities over three years, will be three times the size of the original tour and will feature 130 items never before seen in the U.S., including artifacts from the tombs of King Tut and other important pharaohs.

GolinHarris was tasked with recreating the "Tutmania" that existed around the ‘70s tour, and kicked off with a press conference at the first venue (Los Angeles County Museum of Art in Los Angeles), dropping a golden drape to reveal a striking two-story Tut artifact image to a house full of national and local crews, photographers, wire and print reporters. The Crossmedia team developed a moving opening sizzle film that used footage from the original 1922 newsreel discovery of the tomb along with footage from the original Tut tour, which can now be seen playing in advertising at Staples Center events. GolinHarris Chicago also supported the team during a simultaneous event at The Field Museum in Chicago.

To date, the exhibition has been extensively covered by The New York Times (including an op-ed from Steve Martin), USA Today, Los Angeles Times and on the front pages of all local market dailies, as well as 18 million impressions from the event b-roll. In the first 24 hours following the press conference—with no advertising yet breaking—highlights included 1,000 holiday gift packages sold, 2,500 group sales, and 370,000 unique visitors to KingTut.org. Some die-hards even camped overnight at the Ft. Lauderdale Museum of Art to get tickets!

Now well into phase two of the project, GolinHarris is preparing for the Los Angeles opening in June, continuing media relations and coordinating all partners involved, including National Geographic, Anschutz Entertainment Group, Arts and Exhibitions International, the various museums, and the Egyptian authorities responsible for allowing the priceless items to tour.


GolinHarris Receives Texas Instruments’ 2004 Supplier Award

Underscoring a solid seven-year relationship, Texas Instruments has selected GolinHarris as a recipient of its prestigious 2004 Supplier Excellence Award, an honor presented annually to select partners of the semiconductor giant. Chosen from more than 18,000 of TI’s worldwide suppliers, only 30 award recipients are recognized for their dedication and commitment to delivering outstanding services and meeting TI’s high standards of excellence.

"It is a great honor to be recognized by such a valued client and partner of many years," said Gary Rudnick, executive vice president and managing director of GolinHarris’ Texas offices. "This is a tribute not to the level of our service, but rather to the cohesive and inclusive relationship that exists between GolinHarris and Texas Instruments."

GolinHarris provides full public relations support for multiple TI businesses based in Dallas and Houston, including digital signal processors; high-performance analog, broadband, advanced embedded control, wireless, educational & productivity solutions; and emerging end equipments. The agency’s work for TI has been recognized multiple times by industry groups such as the Public Relations Society of America and the Texas Public Relations Association. This is the first time the agency has won the prestigious Supplier Excellence Award from TI.

"This award, established to honor businesses that have provided exceptional services and superior value, recognizes GolinHarris’ commitment and enthusiasm in delivering exemplary, top-quality media relations programs. We are proud to call GolinHarris our partner, and we look forward to continued excellence in our work together," said Trisha Cunningham, director, TI company communications.

The GolinHarris Texas Team