| GolinHarris Shines
at the 2005 PRWeek Awards |
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| GolinHarris shines at the PRWeek Awards in
the U.S. |
Every year PRWeek Magazine hosts an event to honor the best of
the best in PR. This year GolinHarris truly shined at the US event,
winning several of the most prestigious awards.
Three out of five finalists were honored with Campaign of the Year
awards in their categories.
Most notable was "Global Campaign of the Year" for GolinHarris
work with McDonalds World Childrens Day. This was particularly
significant because in many ways it acknowledges the efforts made
as a firm over recent years to strengthen capabilities for providing
outstanding client service on a truly international basis.
Another significant award was for "Employee Communications
Campaign of the Year" for the US teams work with Quest
Diagnostics.
GolinHarris third major award was "Consumer Launch Campaign
of the Year" for the Toyota Prius launchan indication
of GolinHarriss commitment to bringing a high level of creativity
and innovation as well as sound strategic thinking to client work.
Last year at the PR Awards Asia Pacific (equivalent to the PRWeek
awards in the U.S.), GolinHarris in Taipei also won Campaign of
the Year for their work with 3M Taiwan Ltd. Aldara "Seeking
out the Hidden" campaign. The judges from the PRWeek Awards
commended the winning program for its creativity.
| Innovation,
Integrity, Effectiveness: GolinHarris Named Finalist for 17
Sabre Awards |
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GolinHarris has a total of 17 finalists for
the Sabre Awards
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The Sabre Awards are designed to recognize superior achievements
in branding and reputation. They focus on programs that demonstrate
the highest standards of innovation, integrity and effectiveness
across the world. In this year's competition, GolinHarris has stepped
up to the plate and proven once again the firms superior excellence
in public relations.
For the 2005 Sabre Awards, GolinHarris has been nominated as a finalist
for a total of 17 client project award entries across the U.S. and
Europe. Some of these client projects include: McDonalds "World
Childrens Day"; United Egg Producers "Defending
Egg Producers from Attacks by Animal Activists"; Nintendos
Youth Marketing Campaign "Marketing to Youth"; State Farm
"Fiscally Fit Cities Program"; Quest Diagnostics "Creating
Employee Ambassadors"; and Jack Morton "Olympics."
Winners for the international Sabres will be announced on May 18
in New York. The European Sabres will be announced on June 1 in
Paris.
Its also pleasing to announce that GolinHarris has already
won a Bronze Sabre Award in the speechwriting category for Nintendo,
as well as two Certificates of Excellence for the Bronze Sabres:
FDOC Revitalizing Grapefruit in the website category, and Lowes
Placement on MTVs Newlyweds in the TV media placement category.
| SC Johnson
Selects GolinHarris as Global Public Affairs Agency of Record |
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SC Johnson, one of the world's leading manufacturers of household
cleaning products and products for home storage, air care, personal
care and insect control, has selected GolinHarris as its global
public affairs agency of record.
The agency has been charged with providing public affairs and public
relations counsel to support SC Johnsons reputation as a company
committed to quality products and consumer-driven innovation, in
addition to supporting several of its key product brands worldwide.
According to Jane Hutterly, SC Johnson executive vice president,
worldwide corporate and environmental affairs, "GolinHarris
impressed us with their experience, depth and strategic approach
to our business globally. We look forward to a long, successful
and rewarding partnership with them."
"This is truly an exciting opportunity for GolinHarris,"
said Fred Cook, president and chief executive officer of GolinHarris.
"Were honored that this great company has selected us
to be their partner in achieving their public relations goals around
the world. We look forward to a wonderful relationship."
The global engagement for GolinHarris will be led out of Chicago
by Ellen Ryan Mardiks, worldwide director, marketing and brand strategy
practice, Scott Farrell, managing director of the Chicago office;
the Asian engagement will be led by CT Hew, vice chairman, based
in Hong Kong.
| Tutankhamun
and the Golden Age of the Pharaohs |
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| GoinHarris has recreated "Tutmania"
for the much-anticipated Tutankhamun Exhibition |
In what is fast becoming the most anticipated museum exhibition
of the century, King Tuts treasures will return to the U.S.
this year in June for the first time since 1979. The exhibit, touring
four cities over three years, will be three times the size of the
original tour and will feature 130 items never before seen in the
U.S., including artifacts from the tombs of King Tut and other important
pharaohs.
GolinHarris was tasked with recreating the "Tutmania"
that existed around the 70s tour, and kicked off with a press
conference at the first venue (Los Angeles County Museum of Art
in Los Angeles), dropping a golden drape to reveal a striking two-story
Tut artifact image to a house full of national and local crews,
photographers, wire and print reporters. The Crossmedia team developed
a moving opening sizzle film that used footage from the original
1922 newsreel discovery of the tomb along with footage from the
original Tut tour, which can now be seen playing in advertising
at Staples Center events. GolinHarris Chicago also supported the
team during a simultaneous event at The Field Museum in Chicago.
To date, the exhibition has been extensively covered by The New
York Times (including an op-ed from Steve Martin), USA Today, Los
Angeles Times and on the front pages of all local market dailies,
as well as 18 million impressions from the event b-roll. In the
first 24 hours following the press conferencewith no advertising
yet breakinghighlights included 1,000 holiday gift packages
sold, 2,500 group sales, and 370,000 unique visitors to KingTut.org.
Some die-hards even camped overnight at the Ft. Lauderdale Museum
of Art to get tickets!
Now well into phase two of the project, GolinHarris is preparing
for the Los Angeles opening in June, continuing media relations
and coordinating all partners involved, including National Geographic,
Anschutz Entertainment Group, Arts and Exhibitions International,
the various museums, and the Egyptian authorities responsible for
allowing the priceless items to tour.
| GolinHarris
Receives Texas Instruments 2004 Supplier Award |
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Underscoring a solid seven-year relationship, Texas Instruments
has selected GolinHarris as a recipient of its prestigious 2004
Supplier Excellence Award, an honor presented annually to select
partners of the semiconductor giant. Chosen from more than 18,000
of TIs worldwide suppliers, only 30 award recipients are recognized
for their dedication and commitment to delivering outstanding services
and meeting TIs high standards of excellence.
"It is a great honor to be recognized by such a valued client
and partner of many years," said Gary Rudnick, executive vice
president and managing director of GolinHarris Texas offices.
"This is a tribute not to the level of our service, but rather
to the cohesive and inclusive relationship that exists between GolinHarris
and Texas Instruments."
GolinHarris provides full public relations support for multiple
TI businesses based in Dallas and Houston, including digital signal
processors; high-performance analog, broadband, advanced embedded
control, wireless, educational & productivity solutions; and
emerging end equipments. The agencys work for TI has been
recognized multiple times by industry groups such as the Public
Relations Society of America and the Texas Public Relations Association.
This is the first time the agency has won the prestigious Supplier
Excellence Award from TI.
"This award, established to honor businesses that have provided
exceptional services and superior value, recognizes GolinHarris
commitment and enthusiasm in delivering exemplary, top-quality media
relations programs. We are proud to call GolinHarris our partner,
and we look forward to continued excellence in our work together,"
said Trisha Cunningham, director, TI company communications.
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The GolinHarris Texas Team
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